B2B commerce built around how your business actually trades.
We design account portals and ordering platforms around customer-specific pricing, procurement workflows, product complexity and ERP-driven operations.
B2B buying journeys rarely fit standard ecommerce platforms.
Manufacturers and distributors need commerce experiences that reflect real trading relationships, internal processes and operational systems.
Support negotiated terms, trade pricing and contract-specific catalogues.
Model branches, buyers, approvers, finance teams and permissions.
Reduce email, phone and spreadsheet-driven ordering with self-service workflows.
Core capabilities
Pricing, catalogues, branches, buyers, approvers and permissions.
Quotes, purchase orders, approvals, credit terms and repeat ordering.
ERP-driven stock, pricing, orders, invoices and fulfilment status.
Order history, invoices, saved lists, quick ordering and account tools.
Connected B2B commerce architecture
Customer portal
Self-service ordering, quotes, invoices
Commerce core
Rules, catalogue, checkout, account logic
ERP
Pricing, stock, customer accounts
Operations
Fulfilment, reporting, support
Trade, retail - or both?
Many organisations no longer fit neatly into B2B or D2C. We can support account customers, distributors, dealers and consumers from a connected commerce architecture, with the right experience and commercial rules for each audience.
Explore Hybrid CommerceB2B commerce in practice
Examples where account rules, connected systems and self-service support real trading relationships.
B2B ecommerce FAQs
Ready to improve B2B ordering?
Let us map the customers, commercial rules and systems behind your operation before deciding what to build.